Not a lot of new information here but the parties have decided to release a joint statement today making public what I and others have already reported. Understandably at this stage of the proceedings, the breweries have not released details of how their merged enterprises will operate in the future, including about any brand changes. [...]
Continue reading about The Long Trail/Otter Creek Sale Press Release…
Nov
24
Andy on November 24th, 2009
In recent years, craft beer industry folks and beer geeks alike have been focused on the efforts of big breweries to co-opt the mojo of craft brewers or worse yet, take over their operations entirely. About a year ago, in the context of the sale of the Old Dominion Brewing Company, I wrote about how [...]
Give and Take…