Reports in the Wall Street Journal and the Rocky Mountain Daily News today bring news that the Molson Coors Brewing Company has incorporated a high-end beer division to compete in the better beer segment. The RMDN article reports: Coors Brewing Co. plans to roll out upscale beers via a new Golden-based unit called AC Golden [...]
Continue reading about Molson Coors To Increase Its Focus On The Better Beer Segment
Forty years ago, people described Coors’s flagship Banquet Beer as having a ‘mystique’ to it. Loyal fans would prod, coax, and bribe their westward traveling friends to lug cases of the beer back to the East Coast. The ‘Coors mystique’ may seem long out-of-date now but the Colorado brewery is slowly building a new mysterious [...]
I know that mutual back-slapping is de rigueur in the ‘blogosphere’ (god do I hate that word), but I don’t really consider myself a ‘blogger’ (hate that word too). With that said, I’ve been keeping an eye on beer-related blogs for the past year or so, starting with my colleague Jay Brooks’ bulletin. The recent [...]
Continue reading about Kudos to Barclay Perkins and Ron Pattinson…
The Harpoon Brewery here in Boston issued a consumer warning today regarding the release of its most recent ’100 Barrel Series’ offering. The advisory reads a little like the welcome speech given to new bomb squad employees. Since offering the Harpoon 100 Barrel Series Pêche, a limited edition product, in May, Harpoon has been notified [...]
Continue reading about Harpoon’s Warning Alert Level Goes From Yellow To Peach…
The Brewers Association has just released its mid-year numbers and craft beer has continued its impressive growth streak. The highlights of the release, which is quoted below, include the following feats: • Craft beer growth continues to break records with a volume increase of 11% and dollar increase of 14% in the first half of [...]
Give and Take…